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- 6 Signs You Might Be Ready to Stop Colouring Your Hair
There’s a moment on every grey hair journey when the question shifts from “Should I?” to “Why not me? ” That quiet whisper inside you starts getting louder—nudging you towards curiosity about what you might actually look like with your natural hair. If you’ve been feeling that pull lately, here are six signs it might be time to trust it—and finally ditch the dye and stop coloring your hair. In this post , I share six powerful signs that you may be ready to stop coloring your hair and embrace your natural silver. From breaking free of exhausting salon cycles to reclaiming your time, money, and energy, these reflections will inspire you to live more authentically and confidently. In This Post... 1. Tired of the Cycle 2. Crave Authenticity 3. Done with Beauty Standards 4. Inspired by Others 5. Reclaim Time, Money & Energy 6. Feel a Quiet Yes ● Lifestyle Resources 1. You’re Tired of the Cycle The endless root touch-ups, the salon appointments, the worry every time you spot a silver strand—it’s exhausting. Stressing out and cutting the top of your head out of selfies is starting to feel heavy. What used to feel like self-care now feels like maintenance. If coloring your hair has started to drain your energy, time, or joy… It’s your intuition gently saying, “There’s an easier way.” ✨ You deserve simplicity. You deserve to live unmasked. 2. You Crave Authenticity You’ve grown, evolved, and changed—and now you want your reflection to help show it. You’re ready for your outer self to finally match your inner truth. You want to be in better alignment. Grey hair is like a fingerprint of your becoming—proof that you’ve lived as you were authentically designed to be, even if only in this way. 3. You’re Done with Beauty Standards You’re tired of a culture and society that equates youth with value. You're over the unrealistic and crave the more natural look. You want bold, unique authenticity. You know beauty isn’t something to chase—it’s something to embody . And you’re ready to define beauty on your own terms . You wonder why grey hair was ever frowned upon because it's so beautiful! 4. You’re Inspired by Others You find yourself saving posts of women embracing their silver, pausing longer on their reels, and wondering what it would feel like to walk through life with that freedom. That spark you feel when you see them? That’s your soul whispering. “You’re next.” You don’t need permission—only the courage to begin. 5. You Want to Reclaim Your Time, Money, and Energy Let’s be honest—coloring hair isn’t just about hair. It’s an investment of time, money, and mental space. And if you’re starting to think about what else you could do with those precious resources— travel , self-care , creative pursuits —you’re already shifting into alignment with what’s next. This journey is about more than hair. It’s about where you want your energy to flow . 6. You Feel a Quiet Yes Even if you’re nervous, even if you’re unsure, there’s a calm inside that says, “It’s time.” I don't care what others think; this is what I want for me. You don’t have to be 100% ready —just willing. Because freedom doesn’t wait for perfection. It begins with one brave decision . Ditching the dye isn’t about giving up—it’s about showing up . It ’s choosing presence over perfection, peace over pressure. If any of these signs resonate, maybe this is your moment. Your silver story is waiting—and it’s beautiful. 📸 Share This Journey If this post spoke to you, save it, share it, or tag me on Instagram: @embracingthesilverlining You never know who needs the permission you’re about to give yourself. Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- Will Grey Hair Age You? The Honest Truth About Going Grey
There’s a sentence I heard for years—sometimes whispered, sometimes shouted: “But grey hair will age you.” As if that’s the worst thing that could happen to a woman. But let’s be real: I used to believe it, too. Before I decided to ditch the dye , that fear ran deep. I was always told I looked “so young for my age,” but was it just with dyed hair? Compliments like that can feel like currency for us women, especially in a culture that’s becoming more and more obsessed with youth. But when I met Leon, who is 12 years younger than I, the fear got a little louder. Not that I’m new to the age difference thing; my ex-husband was 10 years younger than me as well. But as I have gotten older, I’ve been more concerned about those years becoming more noticeable . 18 months into my natural grey hair grow-out journey with Leon in Hua Hin, Thailand, September 2024 I worried about how I would look beside him. Would I seem “too old” to be with him? Would people judge me? Would HE stop seeing me the same way if I let my grey hair shine through? Would he still be attracted to me? Spoiler alert: he didn’t flinch. In fact, his support helped me find the courage to do what my soul was already calling me to do. Embrace my authenticity. Leon and I on the Princess Regal during a transatlantic cruise in April 2025, celebrating 6 years together, 4 years travelling full time (44 countries together!), and 2 years into my natural grey hair grow-out journey, all during this month! Facing the Fear: Grey Hair and the “Invisible Woman” Myth Let’s talk about what’s really going on. The fear of grey hair isn’t just about color . It’s about our visibility. Our value, position, and perceived identity in society. So much of our conditioning tells us that as we age, especially as women, we fade. That we lose desirability. That our beauty has an expiration date , and it’s somewhere around the first sign of silver hair, which is silly in itself because many women first notice a grey hair far under the age of 30 ; we just don’t realize it because so many women choose to hide their greys from first sight! But here’s what I’ve learned: Youthful energy isn’t something that you color in—it’s something you own. It’s in your fire , your freedom , your presence . NOT your pigment. 1 year into my natural silver hair grow-out journey, March 2024, in England I’m now two years into my grow-out journey, and yes—people do comment less often that I “ look so young for my age .” And yes, I AM actually two years older now than when I first started this journey—there are shifts that naturally start to happen, especially around 48 to 50. But the biggest shift isn’t my appearance—it’s the societal association that grey = old; therefore, I no longer look ‘young for my age,’ and old = less. We can never truly look older or younger than our age because our age is what it is. It cannot be changed. Therefore, this is what I look like at 50 . Not older. Not younger, but MY 50. This is 50 ON ME. This is the narrative I’m passionate about dismantling. And friend, there’s so much work to be done . The Liberation of Living Unfiltered! Since ditching the dye, something incredible has happened . I feel more radiant . More confident. More authentic. More me. Not because grey hair magically fixed anything, because there was nothing to be ‘fixed,’ but because choosing authenticity over approval set something free in me. I stopped trying to fit into the outdated mold of what a woman “should” look like, especially the ‘for her age’ narrative, and started showing up in my full , authentic design . And here’s the beautiful twist: When you live authentically and unfiltered , your real energy starts shining. 2 years into my natural gray hair grow-out transition, and I couldn't feel more confident! Not despite your age, but BECAUSE of your lived experience, your presence, your power, and walking and owning that fully. If You’re Wondering, “Will Grey Hair Make Me Less…?” To the woman asking, “Will gray hair make me less beautiful?” “Will it make me less dateable?” “Will I lose something if I let go of dye?” 6 months into my grow-out, about to make my YouTube debut with THIS hair for the first time. I was still feeling very insecure about what OTHER PEOPLE might think about my grey hair. I see you. I was you. And my answer is this: Grey hair will not make you less . It will simply make you more. More magnetic. More rooted in self (see what I did there, ha!) More free. This isn’t about going grey to prove a point, but it sure can be! The more women who embrace their natural grey hair, the faster and more normalized it will become for future women in society, and that’s a brilliant reason to say bye to hair dye! It’s about choosing your truth over fear. So, if you’re standing in front of the mirror, wondering if it’s time— The wonder is your sign. Curiosity is your sign. This is your sign. Your beauty and evolving self don’t need permission, but sometimes it's nice to receive it. So here you go. Permission to let go of societal pressures and let it GROW! And you know, your bright, sparkly silver light most certainly DOES NOT need a filter (aka hair dye). Let THEM see YOU . Let YOU see YOU . Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- Growing Grey Hair & the Big Chop: What It’s Really Like to Start Fresh
Thinking about a big chop to embrace your grey hair? Remember, it’s more than just a haircut. Just like it’s more than just grey hair. As I’ve learned from my amazing silver-haired community, the transition to shorter hair can be just as challenging as embracing your actual grey hair can be. So, take your time and choose what feels best for you. In This Post... ● Are You on the Chopping Block? ● Common Growout Complaints ● Where are You in Your Journey? ● Revamp and Transform ● Things to Consider ● Will I Do the Big Chop? See More... ● Recommended Products ● Embracing the Silver Lining ● Jennifer David on Closer Lives ● Lifestyle Resources Are You on the Chopping Block? Ok, so not only are you well on your way into your natural grey hair grow-out, but it’s been approximately 6 months of walking in confidence and trust in what is to come. Ok, yes, and maybe we hid in hats, used root spray, and wore headbands and scarves and tried twisty, cutesy hair twists and styles you’d normally never wear. Maybe you ‘gave up’ and dyed it again. Now you have tried it a second time. You’ve experienced the "What the heck am I doing?" phase. You’ve probably questioned how you ever thought grey hair was for ‘old people’ and that SILVER was boring?! You’ve probably realized that you haven’t disappeared like you feared you would! You’re getting a lot of attention, good and bad. You’ve probably been questioned tons of times. You got YOUR FIRST COMPLIMENT! You’ve probably realized grey hair is NOT wiry, and all those flyaways on others weren’t broken old hair; it IS NEW GROWTH hair! Baby hair! You wonder how you ever thought this way about hair, age, and women? And then you start waking up. You’ve canceled plans because just NO , you can’t go ‘like this’! You’ve documented your progress, you are adjusting to seeing this new color next to your skin, and you’ve been keeping your eyes on the silver prize by finding inspiration from those in the journey just ahead of you. Maybe you are already shorter, and the light at the end of the tunnel seems to be nearing. Do you go a little shorter to get rid of the dreaded demarcation line (the harsh line between the new growth hair and the previously dyed hair)? This can be very drastic and harsh for some people or much more subtle depending on how you were coloring your hair before ditching the dye. Your transition will be complete! Pixie cuts are super cute, you keep telling yourself, and go looking at shorter hairstyles on silver hair. It could work!? It’s just hair; it’ll grow back, you tell yourself. After all, having been through this hair journey, I’m sure a change in haircut length or style should be a no-brainer, right? WRONG. This is the second biggest pivotal time of the silver hair grow-out journey. The Most Common Grey Hair Grow-Out Complaints Having now experienced and witnessed many a grey hair transformation, the 2 most common complaints I have heard from other women, by a mile, are trying to color match, blend dye, or lighten or highlight the lengths . This causes more color confusion (initially or after a month or so) and more damage and dryness to their hair, leading to more frustration with the process (and yes, some women are very satisfied with their results as well; the choice is yours—I’m just sharing the consensus!) Next is regretting doing the BIG CHOP! If I had a dollar for every time I thought about doing this, I’d be rich (well, maybe not rich if it was in Canada , but... ha...). Looking back at old photos of myself, the few times I had shorter hair in my life and thought, ‘It wasn’t so bad’ (it was so bad I’ve never loved having shorter hair on me, but I have always loved change). My hair grows fast . It’ll grow back in no time! This 19 months of growout feels like a lifetime already, and I’m barely at the shoulders... I could try bangs. Bobs are cute and trendy. This is where I think you should pause . Take some time to sit and feel the feels. No spontaneous decisions or actions are recommended at this time. This can be such a challenging phase, but hear me out: it’s hard enough to transition into a new color, especially grey hair, but then a new drastically shorter cut too sounds like risky business to me ! And if you’re doing this hair transition in your late forties like I am, there are already so many changes happening to our bodies and appearance that are beyond our control that maybe it’s good to transition with ease. Where Are You in Your Journey? It truly depends on where you are in your journey . I’ve chosen to embrace my grey hair, aging face and skin, sun spots, and wrinkles and to celebrate aging . I want to control the narrative around my personal experience with it all. I believe we should boldly face our fears. Scared to show your natural, bare face in public? Try it in baby steps; start by going to the post office with no makeup! I refuse to allow anything or anyone to get in the way of me living boldly and showing up as I am in every phase of my life. Even more so as I get older. Revamp and Transform The very last thing you want to do is YOU WANT TO REVAMP AND TRANSFORM yourself and your look, which I am a huge advocate of! I LOVE a GOOD REBRANDING, both physically and philosophically! Heck, I chopped off all of my dark hair and went for a short blond bob because I wanted a drastic change , so I was happy with it overall because that’s exactly what I wanted. But this journey for me is a bit different. I am embracing my natural authenticity here with my hair journey. It's about accepting me as I was created and designed, so making massive changes isn’t what it's about for me. This time. It’s an unveiling. Your hair. Your choice. Your body. Your voice. Isn’t it wonderful that we have a choice? Don’t you feel blessed that we have a voice? Things to Consider Before Deciding on the BIG CHOP 1. Evaluate Your Personal Style Preferences Think about how you truly feel about short hair vs. long hair on yourself. Do you love your long hair, or are you genuinely ready for a shorter style? Consider if a big chop aligns with your personal style and comfort level. 2. Understand the Transition Commitment A big chop may accelerate the transition to grey but also comes with its challenges. Ask yourself if you’re prepared for the immediate change, or if you'd prefer the gradual transformation with trims. 3. Consider the Texture and Maintenance Shorter grey hair may have a different texture; it could be more coarse or wiry (however, my hair has been softer and silkier like a newborn baby’s hair!), and it will require a new maintenance routine. Be ready to experiment with products to keep your hair healthy and manageable. 4. Prepare for Emotional Responses The big chop can feel liberating but might also bring unexpected emotions. Embracing grey and a shorter length simultaneously can be a lot, so think about whether you’re emotionally prepared for both changes. 5. Acknowledge It’s Not Irreversible—But Takes Patience Hair grows back just as long and thick (we hope!), but a big chop is still a commitment that can take a while to undo. No ponytails, hair buns, etc. If you do decide to go short, know that it is reversible, but you may need to practice even more patience if you later decide to grow it out again. Will I Do the Big Chop? ✂️ I won’t be doing a big chop . I’ve had long hair for most of my life, and I prefer it on me. I also love watching the progression and having something to keep track of. It’s nice to have something to look forward to! Plus, sharing the journey here has been wonderful! After 19 months of growing out my hair, I’ll maintain trims and cuts, but I’m here for the full grow - out. Yes, even though I just turned 50, I am keeping my hair super long because this is how I like it! Remember, embracing your grey hair is a journey , not a destination. Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- What the HECK is 'Grombre' Hair and WHY Are SO Many People Embracing It?
A new movement is emerging—one that challenges the conventional norms of hair color and celebrates the natural beauty of gray hair. Also, a process many people choose to go through to get to their beautiful, natural silver hair. Enter "grombre," a term that's been making waves in the realm of hair care and self-expression . But what exactly is grombre , and why is it gaining traction among people of all ages and backgrounds all around the globe? In This Post... ● What the Heck is Grombre Hair? ● The Rise of Grombre ● Embracing Authenticity ● The Power of Representation ● Embracing Grombre See More... ● Recommended Products ● Embracing the Silver Lining ● Jennifer David on Closer Lives ● Lifestyle Resources What the Heck is Grombre Hair? At first glance, the term "grombre" might sound like a curious blend of words. But in reality, it's a clever fusion of "gray" and "ombre," two elements that are key to understanding this phenomenon. ⪢ Gray/Grey Traditionally associated with aging, gray hair has often been viewed as something to be covered up or concealed . However, the "grombre" movement challenges this notion, encouraging individuals to embrace their natural gray hair as a symbol of authenticity and self-acceptance . ⪢ Ombre A popular hair coloring technique characterized by a gradual transition from darker roots to lighter ends, ombre typically involves dyeing hair in shades of brown, blonde, or even vibrant colors. In the context of "grombre," the term refers to the natural progression from one's original hair color to shades of gray or silver . Many, if not most, people go through this process when they decide to ditch the hair dye and naturally embrace their grey hair . The process entails naturally allowing your hair to grow out, no longer dyeing your hair. Some people do this only until they can cut it to a length suitable for them. Others, like myself, desire to maintain their length and let the grow-out process progress until the hair is completely grown out or cut away. So although this is often a temporary process, and look , "temporary" can often mean YEARS with a multitude of different lengths in the balance of the old and new hair throughout the process. The Rise of Grombre The grombre movement didn't emerge overnight; rather, it's the culmination of a cultural shift towards greater acceptance of diverse beauty standards and a rejection of ageism and the idea that grey hair equals old or aging in the beauty industry. Social media platforms like Instagram have played a pivotal role in amplifying the voices of grey hair advocates , like myself, who proudly share photos of their silver locks alongside messages of self-love and empowerment in attempts to normalize grey hair at all ages and phases of life. Embracing Authenticity At its core, grombre is about more than just hair—it's a symbol of embracing authenticity and rejecting societal pressures to conform to narrow standards of beauty . By embracing their natural gray hair, individuals are reclaiming ownership of their appearance and celebrating the unique journey that has led them to this point. They also choose to go through a process that they know can be challenging yet rewarding in so many different ways. The Power of Representation One of the most powerful aspects of the grombre movement is its role in promoting representation and diversity in the beauty industry. By showcasing a wide range of hair colors and textures, grombre advocates are challenging the notion that beauty is synonymous with youthfulness and that grey hair equals old, encouraging others to embrace their unique features. The grombre movement serves as a powerful reminder that beauty comes in many forms. Whether you're rocking a full head of silver strands or just beginning to notice a few gray hairs, embracing your natural hair color is an act of self-love and empowerment. Grombre not only teaches us about self-acceptance, as it is a temporary process for most of us , but it also serves as the natural progression to a full grey hair transformation. This way of going grey also reminds us that positive , healthy changes can take time and patience. It also helps with the dialogue in our daily lives. Often thrusting us into advocacy and conversations with others, even when we weren't prepared for all of that. Because many people will be vocal about their thoughts and opinions on gray hair and aging, we get questioned about the choices and decisions we've made when ditching the hair dye and the whys. It can become quite evident early on that we will have to be strong in our decisions when sporting a grombre look because people have so many questions. The ombré look creates curiosity and questioning in others, so the advocacy happens whether you want it to or not! Embracing Grombre So here's to grombre , and here's to those choosing to rock one: a celebration of gray, a testament to authenticity, and a reminder that beauty knows no age. Because grey hair starts as young as the late teens and early twenties, which we still don’t seem to realize because we have been taught by society to hide it unless you are OLD , like REALLY OLD . Is it any wonder why we, as a society, have equated silver hair with age? It’s only after decades of dyeing and hiding our white hair that women are finally saying ENOUGH to dyeing their hair and being exhausted from spending so much money, time, and life energy trying to hide it. But not anymore. We are changing the narrative, and for many of us, it starts with the grombre. We’ve had enough, and I couldn’t be more thrilled to see so many people embracing their natural hair even as early as their late teens and early twenties. It's always easier when it's in fashion or a trend, but this opens up the world to more profound and longer-term acceptance of the movement. We'll take what we can get! Through my growth, I've discovered a refreshed sense of courage, confidence, and self-love , and I'm proud to advocate for a movement that celebrates the beauty of authenticity . For me this is one of the final steps in a physical representation demonstrating what I have embraced inwardly for a very long time. Authentically accepting the fullness of me. And for many others, it's one of the first steps to this! Have you ever thought about ditching the dye and giving the natural grombre a try? Now is a great time to do it while gray hair and natural hair are all the trend! But that is a blog post for another day. Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- Added Pressures Gen X Women Face with Grey Hair
In a world obsessed with youthfulness and perfection , the journey of Generation X (Gen X) women embracing their natural grey hair or their silver hair, which now seems to be the preferred reference, is nothing short of revolutionary . For many of us, our hair isn't just HAIR; it's intertwined with the very core of our identity , our sense of self, where we 'fit' in society, and our journey through life. Yet, as we see the signs of aging, face societal pressures, and experience personal growth, the decision to go grey or ditch the dye becomes a poignant reflection of our values and our commitment to authenticity. In This Post... ● A Little History About Hair Dye ● Gen X Women and Grey Hair ● The Cultural Landscape ● Career and Identity ● The Evolution of Beauty Standards See More... ● Embracing Change ● Sarah's Journey ● Maria's Story ● Jenna's Transformation ● A Mindset Shift ● Recommended Products ● Embracing the Silver Lining ● Jennifer David on Closer Lives ● Lifestyle Resources A Little History About Hair Dye Hair dyeing has a rich historical background dating back to ancient civilizations. In ancient Egypt, for example, both men and women used natural substances like henna to color their hair. Henna not only served as a means of beautification but also held cultural and religious significance. It symbolized fertility , prosperity , and protection against evil spirits . Similarly, ancient Greeks and Romans practiced hair dyeing using various natural ingredients. Wealthy individuals had access to more elaborate hair dyeing techniques , while commoners used simpler methods with locally available resources. The popularity of hair dyeing persisted throughout the Middle Ages and the Renaissance , albeit with different cultural and social connotations. However, the Renaissance also marked the beginning of an era where societal expectations regarding beauty became increasingly rigid . Women, in particular, were expected to adhere to idealized standards of femininity, which often included maintaining a youthful appearance. As a result, the pressure to dye one's hair to conceal signs of aging intensified. This pressure only grew stronger with the advent of mass-produced commercial hair dyes in the 19th century . Chemists began experimenting with synthetic compounds to create vibrant and long-lasting hair colors, catering to the rising demand for cosmetic products. Advertisements and media further reinforced the idea that youthfulness and beauty were synonymous, leading many women to feel compelled to dye their hair to conform to these standards. Gen X Women and Grey Hair The Generation X group , born roughly between the early 1960s and late 1970s , found themselves navigating these societal pressures during their formative years. As they entered adulthood in the 1980s and 1990s, they were bombarded with images of airbrushed perfection in magazines , movies , and television . The pressure to maintain a youthful appearance, including covering up signs of aging such as grey hair, was particularly pronounced for this generation. Despite the historical roots of hair dyeing and its cultural significance, the practice has also perpetuated harmful stereotypes and unrealistic beauty ideals . Embracing natural grey hair challenges these stereotypes and encourages individuals to celebrate their authenticity and embrace the natural aging process. It represents a rejection of societal pressures and a reclaiming of individual identity and self-expression. The historical evolution of hair dyeing reflects broader shifts in societal attitudes towards beauty and aging. By understanding this historical context, we can better appreciate the significance of advocating for natural grey hair and challenging the pressures placed on women, including those from the Generation X group , to conform to narrow beauty standards. The Cultural Landscape Growing up in the vibrant era of the 80s and 90s , Gen X women were inundated with images of eternal youthfulness. From magazine covers to Hollywood icons, the message was clear: aging was something to be feared , and grey hair was unwelcome. As we entered the workforce, the pressure to maintain a youthful appearance only intensified. Hair dye became our armor against the passage of time , a shield to protect us from aging. Career and Identity For many Gen X women, our careers are deeply intertwined with our appearance. In industries where youthfulness is prized , the decision to embrace grey hair can feel like a radical act of defiance. Will we be taken seriously in the boardroom with salt-and-pepper hair? Will we be passed over for promotions in favor of our younger counterparts? These are the questions and fears that echo in the minds of so many of us as we contemplate ditching the dye . The Evolution of Beauty Standards Yet, amidst the chaos of societal expectations, a quiet revolution is taking place. With each silver strand that emerges, many Gen X women are reclaiming their narrative , rewriting the script on aging, and challenging ALL the status quo. The beauty standards that once confined us are crumbling, giving way to a more inclusive and authentic definition of beauty. Embracing Change Embracing grey hair isn't just about embracing a new hair color; it's about embracing change in all its forms. It's about embracing the wrinkles that map the journey of our lives, the laughter lines etched around our eyes, and the wisdom that comes with lived experience. It's about embracing the beauty of imperfection and finding strength in vulnerability . As Gen X women, we stand at the crossroads of tradition and transformation, navigating the delicate balance between societal expectations and personal authenticity . Embracing our natural grey hair is more than just a trend; it's a statement of resilience, a celebration of individuality, and a testament to the beauty of aging. In a world where youthfulness is glorified and aging is often feared, the journey of Generation X (Gen X) women embracing their natural grey hair is a testament to resilience, authenticity, and self-acceptance. Let's explore the stories of three remarkable women who have dared to defy societal norms and embrace their silver strands with pride. Sarah's Journey: Redefining Beauty Standards Sarah, a 48-year-old marketing executive , spent years meticulously dyeing her hair to hide any sign of grey. However, after experiencing a series of personal awakenings and reflecting on the pressure to conform to beauty standards, Sarah made the courageous decision to let her natural grey hair shine through. " It was liberating , " she shares. "I realized that true beauty comes from within, and embracing my natural hair color was a powerful affirmation of my self-worth ." Maria's Story: Finding Strength in Vulnerability For Maria, a 52-year-old mother of two, the decision to embrace her grey hair was deeply intertwined with her journey of self-discovery and empowerment . "I spent years trying to fit into society's narrow definition of beauty," Maria reflects. "But as I grew older, I realized that my grey hair was a symbol of strength , resilience , and the wisdom that comes with age." Embracing her natural hair color became a catalyst for Maria to reclaim her identity and embrace her authentic self. Jenna's Transformation: Embracing Change Jenna, a 45-year-old entrepreneur , vividly remembers the moment she decided to stop dyeing her hair. "I was tired of constantly trying to hide my gray roots , " she recalls. "I wanted to live authentically and embrace the natural aging process." Although the transition wasn't always easy, Jenna found solace in the support of her friends and family , who cheered her on every step of the way . "Embracing my grey hair was a transformative experience ," she says. "It taught me to embrace change, celebrate imperfection, and find beauty in the journey." A Mindset Shift The journey of Gen X women embracing their natural grey hair is about more than just a change in appearance—it's a profound shift in mindset . It's about challenging societal norms, redefining beauty standards, and embracing the beauty of aging. So, let us celebrate these women and their courageous decision to break free from the confines of tradition, for they are the pioneers of a new era of authenticity and self-acceptance. And please, don't discourage or deter the people in your life or online who are boldly and bravely embracing their natural hair; they are trying to stand up for change . Do not reflect upon your potential fears surrounding aging and grey hair. And remember, so many people are grey at 20 , so it isn't even about aging ... but that's a post for another day, and first, we face it for women since we are also supporting the pro-aging movement here too! Please don't get in the way of other people's paths and purpose; it is a very personal and challenging journey for many , and they need support and encouragement . Where are you in embracing the grey hair journey ? Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- Want to Feel like a Rebel? 5 Reasons to Grow Out Your Grey Hair
We learn a lot about how we view ourselves and the fears we have associated with going grey and getting older when we decide to embrace the grey . Ditching the hair dye is a big decision for women. The pressures from society are real, and depending on where you live in the world, they can also vary greatly. Why Ditching the Dye will help you tap into your Rebel Energy! Growing out your natural gray hair can boost confidence by embracing your authentic look , but it can be challenging too. The process is quite long, and many women find themselves always finding a reason as to why this isn’t quite the right time to ditch the hair dye. There may be a family wedding coming up, a business meeting, or a first date. You can plan all you want, but the timing is never going to be perfect , so you have to choose whether or not you are going to go through with it and just do it. I now look back fondly at my transition photos and think how proud I am of her for all that she’s learned. That she went to that event like that! She defined her beauty and owned it. Are you ready to ditch the dye? In This Post... ● Authentic Self-Expression ● A Pro-Ageing Perspective ● Break Free from Expectations ● Celebrating Individuality ● Simplified Beauty Routine See More... ● Recommended Products ● Embracing the Silver Lining ● Jennifer David on Closer Lives ● Lifestyle Resources 1. Authentic Self-Expression Growing out your natural grey hair is a natural and authentic expression of who you truly are. Embracing your natural beauty, including the silver strands, allows you to present yourself to the world without any pretense, fostering a sense of confidence rooted in genuine self-acceptance. I try to demonstrate this in my Instagram reels by showing all sides of me. Filtered and not. 2. Embracing Aging with a Pro-Ageing Perspective Choosing to grow out your grey hair signifies a positive embrace of the aging process. It reflects confidence in navigating different life stages, showcasing that you not only accept but also celebrate the wisdom, experience, and privilege that come with age. Learning the differences between pro-aging and anti-aging helps people to be more language-conscious in expressing their perspectives with others. 3. Breaking Free from Societal Expectations Confidence flourishes when you break free from societal expectations. Choosing to let your natural grey hair shine challenges conventional beauty norms, demonstrating a bold self-assurance that refuses to conform to external pressures and standards. This was the main factor in my decision. I want women to feel freedom through my transition and to normalize grey hair at all ages. I have seen so many women on Instagram embracing their grey hair in their 20s and 30s . Let’s break the stigmas and normalize aging and silver hair so it no longer has to be a part of the conversation for women. 4. Celebrating Individuality Each silver strand in your natural grey hair is unique , just like you. By allowing your hair to grow out naturally, you celebrate the individuality of your journey and appearance. This unique silver hair patterning contributes to an enhanced sense of what makes you distinct. I thought my hair was going to grow in SO white. My temples are very light but I have a darker upper strip and a lot of dark and salt-and-pepper hair. I also have larger silver highlighted streaks . It’s fascinating to see all the women with their unique patterning styles. 5. Simplified Beauty Routine, Enhanced Confidence Growing out your natural grey hair often simplifies your beauty routine, freeing you from the constant upkeep of hair coloring. This simplicity not only saves time and money, but it also gives you a look that no other human can have . I think that’s pretty neat. I feel passionate about normalizing grey hair in society for women of all ages. For that to happen, people need to see women with grey hair of all ages. They also need to hear, know, and learn that it is fully OK TO GO GRAY ANY DAY IN ANY WAY , and then the conversation can go away. Where are you on the journey? Have you thought about letting your natural hair grow in or letting your silvers shine!? Are you already fully grown in? 🤍 🩷 I am Jenn @embracingthesilverlining on Instagram where I also share an abundance of support, encouragement, and education (daily updates, my hair shares and stares, etc.) Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- Ditch the Dye: 10 Empowering Reasons to Embrace Your Natural Hair Color
10 advantages and benefits of ditching the hair dye and letting your natural hair shine! Why I stopped coloring mine at 48 and embraced my gray hair. I chose to step ‘ outside of the box ’ and ditch the hair dye for many reasons, but the main two for me would be the constant stress and frustration of the new root growth showing within weeks of coloring. That and the time. The stress and the time. Isn’t it ironic to see those two words together? Why would we give our time to stress? In This Post... ● Why Do We Color Our Hair? ● 11 Months Grombre ● 10 Advantages and Benefits ● Love Watching Your Hair Grow ● Recommended Products ● Embracing the Silver Lining ● Jennifer David on Closer Lives ● Lifestyle Resources Why Do We Color Our Hair? We color our hair to feel good about it, and we do, for a few weeks. Then we are worried about the new growth showing again. Many of us can even be found chopping the top off of our heads in selfies to hide the greys. I know I did! Then you are paying for yet another trip to the salon or buying a new box of dye. I started to recognize and feel the weight of this cycle, and I decided life had enough things demanding my time, attention, and money. We know life has no problem finding ways to add stress. I wasn’t willing to pay any currency to do this to myself any longer, so I broke the cycle. 11 Months Grombre Now here we are, 11 months into my natural silver hair grow-out journey. It’s been full of doubts and uncertainties, wonders and curiosities. It’s had me questioning my views on aging and learning about positive language and the differences between an anti- and a pro-aging perspective. I am now in the stage fondly referred to as 'grombre' or 'gray ombre' of my growout. The upper quarter or half of my hair is natural, and the lower half is the previously dyed color. Some people struggle watching themselves and their hair through the process, but I have quite enjoyed it. I have decided to embrace and celebrate it. I couldn’t be happier that I stuck with it and didn't give in to dyeing my hair even through the harder days, and trust me, there are many. 10 Advantages and Benefits of Ditching the Dye and Letting Your Natural Hair Shine! 1. Healthier Hair Hair dyes often contain chemicals that can damage the hair shaft and lead to dryness and breakage. Embracing your natural color allows your hair to grow and maintain its natural health. 2. Reduced Allergic Reactions Some individuals may be allergic to the chemicals present in hair dyes. Going natural eliminates the risk of experiencing allergic reactions or irritations associated with hair dye. 3. Time and Cost Savings Regular hair dyeing sessions can be time-consuming and expensive. By going natural, you save time and money that would otherwise be spent on purchasing hair dye products or visiting the salon. 4. Low Maintenance Natural hair color typically requires less maintenance than dyed hair. You won't have to worry about roots showing or the fading of color, making your hair care routine simpler. 5. Authenticity & Confidence Embracing your natural hair color allows you to express your authentic self. This can boost your confidence and self-esteem as you embrace and appreciate your unique features. 6. Environmental Impact Hair dye production and application can have environmental consequences due to the chemicals involved. Choosing to go natural reduces the environmental impact associated with the manufacturing and disposal of hair dye products. 7. Avoiding Chemical Exposure Hair dyes often contain chemicals like ammonia and peroxide. By avoiding these chemicals, you reduce your exposure to potentially harmful substances. 8. Versatility in Styling Natural hair often provides a versatile base for styling. You can experiment with different cuts, textures, and styles without the constraints of maintaining a specific color. 9. Aging Gracefully Embracing your natural hair color as you age can be a graceful and authentic way to navigate the natural process of getting older. It can also be a positive example for others to embrace their aging journey. 10. Cultural or Personal Identity For some individuals, their natural hair color is closely tied to their cultural or personal identity. Embracing and celebrating this can foster a deeper connection with one's heritage or individuality. The decision to ditch the hair dye and go natural is a personal one. When you have grey hair, it is also a very different change due to societal pressure. We feel pressure that our perception and reception in society may change. Grey hair isn't for old people. Grey hair is so common in many people in their 20s and 30s. It is a hair color. Many girls and young women feel pressured into coloring their hair from a young age, often told their hair is flat or mousy. So much of our time, money, and energy is spent in this area of our lives. Love Watching Your Hair Grow I am learning to love and accept my hair as it grows in now. My hair has surprised me and not at all grown in as I had hoped for or even anticipated. It's so interesting to go from dreading the silver and white hairs to quickly wishing you had even more of them! It's a journey of letting go and trusting the process. I love growing and changing along with my hair, and I am so happy that my hair is so long, so I have plenty of time to enjoy this transformation. I feel passionate about normalizing grey hair in society for women of all ages. For that to happen, people need to see women with grey hair of all ages. They also need to hear, know, and learn that it is fully OK TO GO GRAY ANY DAY IN ANY WAY, and then the conversation can go away. Don't forget to add your email to get notified of new blog posts and updates and to be a part of our community at Closer Lives and keep up with the progress! Where are you on the journey? Have you thought about letting your natural hair grow in or letting your silvers shine!? Have you already transitioned? 🤍🩷 I am Jenn @embracingthesilverlining on Instagram where I also share an abundance of support, encouragement, and education (daily updates, my hair shares and stares, etc.) The entire Silver Sisters community is waiting for you. It's where I first found support and inspiration. That and, of course, Pinterest too! You can find a community of women on similar paths. There are women there for curiosity about the gray, and there are many women in different phases of their natural grow-out (you could find a grow-out partner or search for someone on a similar timeline to your grow-out). And of course, we also have the fully grown, beautiful, silky, shiny, salt-and-pepper, white, gray, and silver sparkly stranded women who came before us and paved the way. Grey Hair Blog Follow Jennifer David’s empowering journey of going grey and choosing authenticity over approval. A celebration of aging boldly, living unfiltered, and embracing the silver within. Jennifer David Meet Jennifer David—writer, traveler, coach, and voice behind “A Broad Perspective.” Explore her journey through grey hair, self-expression, full-time travel, and radical authenticity. Lifestyle Resources
- From Reward to Burnout: Has Instagram Already Died for Creators?
Instagram has been my creative home for six years. I joined in late 2019 with one purpose: to share and promote my poetry book, Out of the Shadows. I’d never used Instagram before, and in those early days, it felt simple, rewarding, and exciting. But after six years, thousands of posts, experiments with new features, and building entire communities through poetry and travel, I can honestly say this: Instagram doesn’t feel like the same app anymore. And it’s fair to ask the question many creators are quietly whispering—is Instagram dying? In this post , I share my raw experience, from the early days of growth and community to today’s struggles with reach, reward, and burnout. You’ll see how the platform has shifted, why so many feel it’s in decline, and whether Instagram is still the place to be for creators. In This Post... ● The Early Days ● The Shift ● Engagement Collapse ● Effort vs Reward ● Business Value See More... ● Community and Connection ● Where Is Instagram Heading? ● So, Is Instagram Dying? ● Poll ● FAQ ● Social Media Resources The Early Days: Clean, Simple, Rewarding When I first started, Instagram felt like a breath of fresh air. I’d post poetry pieces—sometimes single-image posts, sometimes a carousel with a longer poem. I’d write thoughtful captions explaining why I wrote the piece or how I was feeling. And it worked. People saw it, liked it, commented, followed, and supported it. There was a strong sense of community and reciprocity—if you engaged with someone’s work, they engaged back. It didn’t feel transactional; it felt like a digital neighborhood. Even the features were clean and straightforward. Stories came along, and while I struggled to know exactly what to put there at the beginning, they eventually gave me another way to connect. Reach was strong. Growth felt organic. There was a clear reward for effort. That reward has all but disappeared today. The Shift: Reels, Algorithms, and Pay-to-Play When Reels first appeared, I was excited. I was in Canada during lockdown, experimenting with adding text, music, and creative edits. It felt fresh. Reels were fun, and they delivered real visibility. But then the shift happened. Reach was slowly squeezed. Suddenly, posts came with constant prompts: Boost this post, pay $2, and get 1,000 more views. The platform started to feel less like a creative playground and more like a pay-to-play system. Reels also turned stale. Instead of original content, the feed became full of recycled trends, identical hooks, and endless “how to grow on Instagram” coaches trying to sell you something. The variety and creativity drained away, replaced by an endless scroll of sameness. Meanwhile, the algorithm became more punishing. Like one random cat video, and your feed is cats forever. Genuine engagement turned into algorithmic signals, which made people hesitant to interact at all. And then there are the bugs. The app constantly shifts, features break, posts upload blurry, and captions vanish. Buttons move every week, features appear on one account but not another, and half the new tools nobody asked for. Instagram is trying to be everything at once—video app, shopping app, AI app—and it’s failing at all of them. Engagement Collapse: The Community Disappears One of the clearest signs that Instagram is dying is the collapse of engagement. Four or five years ago, gaining followers was a natural process. You’d find someone new, like a few posts, maybe leave a comment, and they’d come back to support you. A like was a like, not a trap for your Explore feed. Today, engagement feels hollow. Likes and comments have dropped. The sense of community is gone. People are hesitant to engage for fear of what it will do to their algorithm. Loyal followers often don’t see your posts at all. Scroll your feed, and it’s almost entirely people you don’t follow. The “Following” tab, which should fix that, just shows you five posts from the same account before you give up. Stories get buried, too, and if you post more than one in 24 hours, the reach is limited. Even the “friends feed” is hidden behind taps that most people don’t know exist. As a result, Instagram feels more like a content dump than a community. Effort vs Reward: A Losing Game Creating content today takes far more time and energy than it used to. Editing tools are complex, polished videos are expected, and you’re constantly second-guessing. Is the hook right? Did I use trending audio? Should I post at 7 p.m.? Will the algorithm punish me for posting a blog link? You can spend hours putting together something thoughtful and beautiful, only for it to reach 1% of your followers. And even if one thing does perform well, it likely won’t work the second or third time. There’s no consistency, no predictability, and no reward. Instagram has turned into a job without pay. Instead of being a space to share your creativity, it demands that you serve the algorithm first. Business Value: From Weak to Almost Worthless For creators and businesses, Instagram’s value has dropped dramatically. Links in stories tank reach. Promotional posts rarely get seen. Instagram shopping was buggy and has largely been retired. And unlike platforms like Pinterest , which actively drive traffic to blogs and websites, Instagram keeps people locked inside the app. For me personally, Instagram has never been a reliable driver of clicks or conversions. It was slightly better years ago, but today it’s almost worthless as a business tool. You can post all the polished content you like, but if nobody sees it, what’s the point? Community and Connection: From Heart to Hollow The saddest part of Instagram’s decline is the loss of genuine community. Back when Jenn and I ran Closer Lives Poetry , we built a community of over 5,000 people who engaged with prompts, joined live readings, and supported each other’s work. Our hashtag of the same name has over 35,000 submissions. We didn’t have half the features Instagram has now, but it worked. People cared. Now, those features exist in abundance with collabs, interactive stickers, DMs, and group chats, but the soul has gone. Engagement limits, fear of being flagged for “too many actions,” and a flood of bots have pushed people away from authentic interaction. What’s left feels more like silence than conversation. Where Is Instagram Heading? To me, it doesn’t feel like Instagram knows where it’s going. It’s trying to compete with TikTok, YouTube, Pinterest, and even shopping apps, but in doing so, it’s lost its identity. On my phone, I have three different Instagram accounts, and each one looks different. Different buttons, fonts, and features. It’s fragmented, buggy, and inconsistent. The only thing creators consistently ask for is reach. Look at the comments under any post from Instagram’s CEO, Adam Mosseri—it’s the same chorus every time: We just want our followers to see our posts. Until that changes, in my opinion, the platform will continue to decline. TikTok thrives because it rewards people. Whether or not those millions of views translate into long-term followers, the dopamine hit of visibility keeps people posting. Instagram has stripped away that reward, leaving creators drained and disengaged. So, Is Instagram Dying? For me, the answer is yes, at least in the spirit of what it once was. Instagram used to be fun, creative, and rewarding. Today it’s cluttered, buggy, unrewarding, and exhausting. Unless you’re one of the tiny percentage of monetized creators, the app feels like a job without benefits. Could it be saved? Maybe. Fix the bugs. Simplify the interface. Stop chasing every other platform. And most importantly, give creators back their reach. Until then, Instagram will remain what it feels like today: an app in decline, a platform that lost its purpose, and a place where too many creators have stopped asking “what should I post next?” and started asking “why bother posting at all?” Poll FAQ: Is Instagram Dying? Why has Instagram engagement dropped so much? Because the algorithm has evolved to prioritize content discovery over connection. Reels reach strangers, not followers, and regular posts often reach less than 1–2% of your audience. Likes and comments have become algorithmic triggers instead of genuine interactions. Most creators aren’t being shadowbanned—they’re just not being surfaced. Has Instagram become pay-to-play? In many ways, yes. Boost prompts and paid reach options appear on almost every post now, and the platform increasingly rewards accounts that advertise. Organic reach has plummeted, leaving smaller creators feeling invisible unless they spend to compete. Why does Instagram feel less creative than it used to? Because creativity is being replaced by performance. When creators are forced to follow trends, hooks, and formulas to be seen, spontaneity and individuality vanish. What used to be a creative outlet now feels like content production for an algorithm. Is Instagram still useful for businesses or bloggers? Not like it used to be. The lack of link visibility and external clicks makes it difficult for creators to drive traffic or conversions. Even Story links tank reach. Platforms like Pinterest or TikTok are now stronger for discovery and blog traffic than Instagram ever was. What happened to the community on Instagram? Community was replaced by consumption. Features like Stories and Reels turned Instagram into an entertainment feed rather than a social network. Users hesitate to comment or like because one action can reshape their algorithm. The sense of mutual support—what once made Instagram special—is almost gone. Is Instagram really dying, or just changing? It depends on who you ask. For brands and trend-based accounts, it’s still useful. But for creators who built their followings through photography, art, writing, or storytelling, it’s largely unrecognizable. Instagram isn’t dying because people left—it’s dying because people stopped caring. Can creators still succeed on Instagram? Yes, but not in the same way. Success now requires structure more than spontaneity: organizing ideas, setting posting schedules, and defining purpose. It’s less about virality and more about personal clarity—knowing why you post, not just what . What would it take for Instagram to feel alive again? Three things: reward, simplicity, and stability. Bring back Reach, clean up the bugs, and stop overcomplicating the app. Most creators don’t want new features—they just want to feel seen again. Social Media Resources
- How to Easily Identify People Not Following You Back on Instagram - WITHOUT Third-Party Apps
If you are like me and have been using Instagram for a while, then you probably know all about 'cleaning house.' As in tidying up that following list, which, let's face it, can get out of hand at times. Again, like me, you may have fallen foul of Instagram's notorious 'guidelines' and been put in Insta Jail for too many actions (having to check if someone is following back is an extra tap, for example). Indeed, you may also have been me, heart in mouth and all, when IG detected a third-party app being used and stopped me from logging in entirely. Threatening to disable the account permanently and all sorts. Yep. That went south real quick. Which brings me very nicely to the purpose of this article. I know the struggle is real; many users often dread managing their followers and following lists, especially if trying to identify accounts that don’t follow back. Instagram does the bare minimum to help you with this, although they do have a nugget of a feature that will get you there in six easy steps with some help from our good old friends at ChatGPT. In This Post... ● Introduction ● Risks of Third-Party Apps ● Why This Method is Safe ● The 6-Step Process ● Tips for Long-Term See More... ● FAQ ● Any Other Questions? ● Social Media Resources Introduction to this Guide Instagram numbers/stats hold great importance for many users, particularly those looking to boost their follower count for increased engagement and online presence. I have totally been in the thick of a bulging community with healthy exposure, and I sure as heck know what follow-for-follow is and how quickly those numbers start piling up. Many turn to third-party apps for identifying FNFB (I'm not sure if I just made this up or not, but it means 'following not following back'). Two years ago, I fell foul of this, admittedly not knowing it could cause a block, but eventually it did. Let's just say 24 days with no access to the 'gram and potentially losing everything you have on there does give one pause for thought. So yes, let's not do that! This guide will show you how to identify accounts not following you back safely—and without breaching those touchy Instagram community guidelines. It is perfectly within the rules and is super easy. You will have that list cleaned up in no time! Risks of Using Third-Party Apps With Instagram having been cracking down on third-party apps for some time now, users need to adopt secure methods to manage and monitor their follower connections effectively. This Instagram policy is designed to protect user privacy, banning unauthorized apps that gather user data. These apps pose risks, including ● Privacy breaches, as they often require login information. ● Account suspensions or restrictions. ● Potential for having your account disabled for guideline violations. It is important to note that even with the best of efforts, the Apple and Google app stores will still be brimming with a ton of apps offering to do this type of service. No matter how genuine they look, pilfered IG logo and all, don't touch them! Why This Method is Safe and Effective The method outlined here is compliant with Instagram’s guidelines since it relies on Instagram’s native data-download feature and manual analysis with ChatGPT, ensuring no breach of terms. It does require a little bit of effort once you have the data, but effectively, you are doing the same thing as one of those apps we keep not wanting to talk about. Overview of the Process Below is a brief overview of the easy six-step process we will be covering: ● Obtain your Instagram data, focusing on the 'followers' and 'following' lists. ● Import this data into a suitable analysis format. ● Utilize ChatGPT (or another AI; heck, you could even use Meta's) to detect differences between the two lists, pinpointing individuals who do not follow you back. ● Once you have your list, you can begin unfollowing. Step 1: Exporting Your Instagram Followers Data: Accessing Instagram’s Download Tool Instagram offers a data download tool where you can request a full export of your profile, including followers and following lists: ● Navigate to Settings > Your Activity > Account Center > Download Your Information. ● Select the preferred format (JSON for simplicity or HTML). ● Wait for Instagram to prepare the file; this usually takes a couple of minutes. Refresh the page, and you will notice the status change. * Expand / Swipe for instructions Step 2: Downloading Your Data Files ● Download the file: Extract the compressed file to access the HTML files. IG does offer the option of downloading in JSON format, but it always seems to come in HTML anyway. ● Go to connections > followers_and_following Step 3: Converting Data for Easy Comparison If your data is in HTML format: ● Open in your browser window ● Highlight all [ctrl + a] and copy ● Paste into Excel (or another similar cell-based app) Step 4: Preparing the Data for Analysis ● Organize your lists to create two columns—Following and Followers. ● Check that the usernames are in a consistent format. ● Delete any unnecessary fields for a cleaner comparison. Step 5: Using ChatGPT to Compare Followers and Following Now that your data is ready, ChatGPT can cross-reference the two lists and give you the names of users not following back. Open ChatGPT and use specific prompts to identify discrepancies. ● Sample prompt: There are two lists in the attached file: 'followers' and 'following.' Compare and list users in 'following' who are not in 'followers.' Ignore the dates in the rows. ChatGPT will output a clean list of non-followers. Double-check ChatGPT’s results by reviewing a few names to ensure accuracy. Minor discrepancies may occur if usernames have changed or if there were any loading errors. Step 6: How to Unfollow Accounts Safely Once you have your list, you can use the search function on IG to visit the profiles you want to unfollow and do so individually. There is no automated process with this, so you just have to take the time. Maybe even just give the accounts a nudge if they are still active; in many cases, they might not realize they weren't following you. Note: You will want to avoid rapid unfollowing to prevent temporary account restrictions. While Instagram has never officially put a number on action blocks, it is believed that anywhere between 200 and 300 actions in 24 hours could land you in hot water. That includes likes, shares, and saves, too. I would recommend unfollowing between 50 and 100 per day, and be wary of using repetitive actions to do so. It might take a while, but you would rather spend this time than go through the hell of your account being disabled. Believe me! Tips for Managing Your Followers List Long-Term Building a real fan base is super important to keep people interested in today's online world. It's not just about numbers; you've got to work on forming genuine connections. Taking the time to interact with your followers one-on-one is key. As they say, engagement is king. 'Empty follows' honestly does zero for your account, especially with an algorithm that changes the way the wind blows and is decidedly quite anti-social. These days, just following someone back, or indeed following them yourself first, is no given. In the end, genuine growth will only ever come from authentic connections. And if that does become your case, then doing the process in this article will probably be something you won't have to do again. Frequently Asked Questions Can I download my Instagram data anytime? Yes, Instagram’s download tool is available 24/7. Usually, requests are processed within a few minutes but can take up to 48 hours to become available. Is it safe to use ChatGPT (or another AI) for this process? Yes, ChatGPT analyzes data you input and does not access your accounts or store any private information. Are there limits to unfollowing users on Instagram? Yes, Instagram has limits to prevent spam. Avoid unfollowing large numbers at once to prevent restrictions. The general rule of thumb is to limit the total number of actions to no more than 200 per day. Bear in mind this includes likes, follows, and shares. Will this method show me new followers? No, this method only identifies accounts that you follow who do not follow you back. Can I use this method on a mobile device? Yes, the data files can be downloaded and uploaded through cloud storage to mobile-friendly applications. The data formatting part might be a little tricky on smaller screens, but once you have your list, you can use split-screen view to easily unfollow. Do professional accounts have better tools for tracking followers? Yes, professional accounts on Instagram offer basic engagement metrics, which may help gauge followers’ interaction with your profile. However, IG does not have any option to track unfollows. Any Other Questions? Hopefully, this post has given you all of the tools you need to clean your follower list safely. If you do have any other additional queries on points not covered here, however, you are more than welcome to get in touch . You can also check out our FAQ page for more Instagram-related questions. Social Media Resources
- How to Recover a Deactivated or Disabled Instagram Account: Step-by-Step Guide
If you are here, it is sadly likely that your account has been disabled by Instagram. Or locked out, or maybe even hacked. 'Your account has been disabled for violating our terms.' Pretty much the total of it, right? Unfortunately, when this happens, Instagram doesn't exactly help you out with any information. Just a quick Google search will offer you an absolute ton of pages offering to help you recover your account, along with plenty of scam messages that you will see plastered all over Reddit and Facebook forums. Let me tell you, if anyone is offering to get your account back, especially for money exchange, do not do it! In this post, I am not here to ask you for anything. I am simply just one of the large numbers of people who have had this happen to them, and I just want to offer you advice from my own experience with Meta and helping countless others, for FREE. Read on for a highly effective new 2025 method that has worked for many people this year already, and I hope, many more. In This Post... ● Why is My Account Disabled? ● Can I Recover My account? ● Disabled Account Appeal Forms ● Meta Verified ● My Account Has Been Hacked See More... ● Protecting Your Account ● FAQ's ● Get in Touch ● Social Media Resources Why Did Instagram Disable My Account? There are many known reasons as to why this may have happened, with one of the most significant of them being that you have used an unauthorized app to connect to your account, like one of those follow/unfollow ones. Before we continue, from this point on, if that is the case, just don't hide it. In any of your communications, be upfront about it, because Meta knows . And they are far more likely to forgive and forget if you own up to it straight off the bat, rather than try to plead innocence/ignorance. Here are a few common reasons why your account may have been disabled: ● Connecting an unauthorized application to your account, such as insight apps, automated like apps, follow/unfollow apps, etc. Tap here for more about this . ● Buying followers (these are usually bots) ● Joining follow loops / follow trains ● Participating in engagement groups ● Sending spam messages to followers and non-followers ● Following & unfollowing in large numbers ● Using Instagram shopping in unlicensed countries ● Providing your login credentials to a 3rd party application or service that is automating actions or scraping information ● Using an app or service to interact with Facebook or Instagram in unauthorized ways ● Your account was shared or compromised/hacked, and someone is taking actions on your behalf or without your knowledge ● Changing your location regularly I would highly advise reading the Terms & Conditions of Use in Instagram's Help Centre to try and fully understand why the block has happened. Be honest with yourself, and do not be afraid to admit any breach of the rules. As you progress with the appeal, and as you will see from my experience, honesty is the best policy here. I have written an extensive article about this topic, which you can read below. In it, I include all of the dos and don'ts around how to stay within Instagram's infamous community guidelines and how to contact Meta/Facebook through the Meta Business Centre . Worth a read before you formulate your email / plead your case. Will I Be Able to Recover My Account? For this post, I am mainly going to focus on a new approach to contacting Instagram directly through the IG app . Before we get to it, I must stress that the process outlined in my original post about this topic still stands and should be followed first so you can generate your case number(s). It is also important that you have a Facebook account, although with this process, it does not need to be a business account, and you do not need an ad account either (although this may help in the long run). Other mitigating factors include the length of time your account has been disabled. I am hoping you are here because it has only just happened, but there may also be a chance you are here because you are at your wits' end trying to recover your account and have been for a while. Sadly, if you are the latter, know that you only have 30 days from the point of getting your account disabled to the point of recovery. After that period has elapsed, the account will automatically go into IG's deletion process. From there on in, it is game over, I'm afraid. Instagram Disabled Account Appeal Forms So, assuming you are below the 30-day threshold (the earlier the better) and are prepared to own up to any potential infringements of the community guidelines (including follow apps and engagement groups!), let's get started with the process. First things first, you may have heard about all of the appeal forms you will need to let Instagram know you are appealing the deactivation of your account. They look something like this: ● instagram.com/contact/60696731 ● instagram.com/contact/39616978 ● instagram.com/contact/43790879 ● instagram.com/contact/16525678 ● instagram.com/contact/16104597 2025 Update: It appears that Meta/Instagram has removed the functionality of these forms. This may be temporary, or it could be a permanent change. Alternatively try instagram.com/hacked Should you be able to locate the forms, my advice is to complete each of these forms once only and on separate days . You will most likely read and see many people advising you to complete these multiple times a day until you get a response. I did this myself. In total, I completed each one 3 times! However, I eventually found out that this was to my detriment. After speaking directly with Meta , they clearly stated that every submission goes to the bottom of the pile! It seems strange, but it kind of makes sense. Think about it, you and I will not be the only ones to assume that the more we fill out the forms, the better chances we will have. They receive thousands on any given day, and so they treat it like a waiting list. You are in a queue, and there is no jumping the line, I'm afraid. Meta Verified, and Getting Your Instagram Account Back Meta Verified adds extra security to your account [Source: Getty Images ] Once you have completed the forms, the next stage of the process, which is brand new for 2025, is to get yourself Meta Verified . This is honestly the golden goose in recovering your account, and I have seen countless successes through this route, having advised many accounts this year about it. ⪢ How Much Does Meta Verified Cost? A Meta Verified subscription for standard creator accounts is USD 14.99 per month. There are several business plans available, too, which include additional features and offers. You can find the full range of options and purchase information here . Prices are correct at the time of writing (Feb 2025). All prices are in U.S. dollars. Convert your currency here . ⪢ I'm Now Verified. How Do I Get in Touch with Instagram? Now, this will work best if you can do it through Instagram. If you have a second account, you can do it on there, or if not, you can set up a new account. There is no minimum following for who can get verified, so that is not an issue. You can also do it through Facebook if you do not want to set up a new account. The important thing is that you use the same information as would be on the account that is disabled. That means the same email, the same name, and ideally the same phone number too. I cannot stress how important that is to the process. Once you have been verified, you can gain immediate access to Instagram Live Chat Support. There is also a much higher probability of getting your account back, as Instagram has now verified your identity. So, here is how to get in touch. As with most things, it is buried in an obscure place in the settings area: OR Note that you can also use this area to contact me by email, which I would advise you to do as a backup option. Be sure to have all of your reference numbers from the appeal process to hand, as you will need them. When you talk with the support team, be sure to make a genuine case as to why you believe your account should be reinstated. Tell them what it means to you, why you use it, and what went wrong. ⪢ Honesty is the Best Policy Honesty is the best policy, and most of the success I have seen has been through people simply owning up to why and being genuine about their use of Instagram and the connections they have made through their account. Instagram is not the enemy; as with any business, they just want to protect their rules. In all of the cases I have seen this year, this process has gotten the account reactivated. In most cases, it has taken less than 24 hours. If there is any reason why it cannot be given back to you, at least here you will find out directly from Instagram itself. I Did Not Violate Guidelines; My Instagram Account Has Been Hacked Instagram has a specific team to support hacked accounts [Source: Getty Images] If you have been locked out of your account entirely, going through the process outlined here is unlikely to help. Although I would still suggest giving it a try. Again, if you are verified, it boosts your chances of proving who you are, which is the first major hurdle to overcome. The only place to go in this instance is instagram.com/hacked . Protecting Your Account There are a couple of things you can do to help keep your account secure and in good order. All of these options can be found in the settings area of your Instagram account. ⪢ Connected Apps & Websites It is recommended that you check this to ensure there are no unauthorized connections to your account or connections you do not recognize. ⪢ Two-Factor Authentication & Data Download I would certainly advise turning on two-factor authentication on Instagram. Even if you do not 'log in' that often, adding this layer of security will make it harder for hackers to gain access to your account. The Data Download feature on Instagram is not well-known, but it is an excellent option for keeping your data secure. Once requested, you will have 4 days to accept the download from your email. It comes as raw data, so do not expect it to look like your posts do on the app. All of your photos, videos, comments, likes, etc., will come to you in separate folders, which are a bit tricky to navigate and piece together. However, this is a fantastic option that helps you protect your content and potentially reuse it should you ever need or want to start a new account. ⪢ Security Checkup Instagram has been adding several features over the past couple of years, and if you are using the app, you can utilize the 'security check-up' feature in the settings section. Here you can review all of the key security aspects of your account in one place, including your phone number, associated email address, and that essential two-factor authentication. If you can recover your account, I would highly recommend reviewing these settings. Not particularly helpful if you are only reading this because your account is disabled, I know, but I wanted to include it nonetheless! Frequently Asked Questions: Recovering Your Disabled Instagram Account What does a disabled Instagram account mean? A disabled account is temporarily or permanently removed by Instagram for violating guidelines or due to suspicious activity. You won’t be able to log in and will usually see a message stating your account was disabled. Why was my Instagram account disabled? Common reasons include: ● Violating community guidelines (e.g., nudity, hate speech, spam) ● Using unauthorized third-party apps ● Copyright infringement ● Reports from other users ● A mistaken flag by Instagram’s AI systems Can I recover my disabled account? Yes—many users do successfully recover their accounts by using the official appeal process and, if eligible, contacting Meta’s live support. Be patient and persistent. Where do I submit an appeal? If the appeal process doesn’t resolve the issue, you can try reaching out to Instagram support directly. Be sure to review their community guidelines to understand what may have caused the account to be disabled. Where do I submit an appeal? You can only appeal directly through the link on your login message should the appeal form process not work. If your Instagram is linked to a Facebook Business account, you may be able to access Meta’s live chat support . This is currently the fastest and most effective route for many creators and influencers. How long does recovery take? Recovery can take anywhere from 24 hours to several weeks, depending on your case, your appeal message, and Instagram’s backlog. Follow up politely every few days. How do I access Meta's live support chat? If your IG account is linked to a Facebook Business account, you may qualify for live chat through Meta Business Support. This is currently one of the fastest methods for getting help. What should I write in my appeal message? Keep it clear and professional. Explain: ● Your account was disabled in error ● You follow the guidelines ● You would like the account reinstated ● Avoid emotional language or accusations. Can I recover a hacked and then disabled account? Yes, but you’ll need to first secure your email and Facebook, then appeal to Instagram. Mention the hack in your message and use “I believe my account was compromised” where relevant. What if I don’t hear back from Instagram? Try again every 48–72 hours. Use different forms if necessary. Be polite and consistent—it often takes multiple attempts before a response. How can I prevent future account issues? ● Enable two-factor authentication ● Don’t use unapproved third-party apps ● Avoid risky content or banned hashtags ● Link your account to Facebook and a verified email ● Download your data regularly Any Other Questions? Hopefully, this post has given you all of the tools you need to clean your follower list safely. If you do have any other additional queries on points not covered here, however, you are more than welcome to get in touch . You can also check out our FAQ page for more Instagram-related questions. Social Media Resources
- Why We’ve Decided to Quit Etsy: Behind the Scenes of Our Small Business Shift
It's with a mix of emotions that we are stepping away from Etsy after two years. The platform offered a fantastic launchpad for our products. Still, after careful consideration and a heap of frustrations, we have decided to pursue a different path for our store, Closer Lives Emporium. In this post , we share the many reasons behind our decision and our major concerns with the platform. Things that drove a massive 32% drop in Etsy's stock price in 2023, other sellers leaving in droves, and the tripling of Etsy's seller fees. Not to mention the hugely controversial Etsy reserve fiasco. What did we learn on Etsy, and what exciting things do we see coming next? Read on to find out! In This Post... ● What is Etsy? ● How is Etsy Performing? ● Why We Choose Etsy ● Journey to 300 Products ● Understanding the SEO ● The Importance of Branding See More... ● The Etsy Ads Disaster ● Etsy's Direction ● Crazy Etsy Charges ● Time vs Effort ● Competition – How Tough Is It? ● The Infamous 'Reserve' Debacle ● Poor Store Customization ● Time to Quit ● Benefits of Your Site ● The Future ● Lifestyle Resources First Things First: What is Etsy? Etsy is an online marketplace that caters to those who appreciate unique and handcrafted items. It's a popular destination for people looking to support independent sellers and artists from all over the world. The platform offers a wide range of products, from jewelry and clothing to home decor and art. If you're looking for something special and bespoke, Etsy is a great place to browse. Imagine Etsy as a giant online version of a craft fair. Here, you'll find a vast selection of handmade and vintage items created by independent sellers. This means you're directly supporting creative individuals who put their heart and soul into their work. So if you're looking for a one-of-a-kind piece or a gift with a personal touch, Etsy is worth checking out. ⪢ Drop Shipping and Print-on-Demand In addition to handcrafted items, Etsy is also a platform that is an outlet for the masses of drop-shippers and print-on-demand companies who have exploded onto the scene in recent years. Drop-shipping and print-on-demand (POD) companies like Printify are fulfillment models that allow you to sell products online without holding any inventory. With drop-shipping, you partner with a supplier who stores and ships products directly to your customers after you make a sale. POD takes it a step further—you design custom products (like t-shirts or mugs), and the POD provider prints them on demand only when someone orders, handling the fulfillment for you. Both models free you up from managing stock and allow you to test out a wider range of products without upfront investment. How is Etsy Performing? In Q4 2023, Etsy reached 7.9 million active sellers, with a year-over-year growth of 3.8%. One reason why selling on Etsy can be profitable is the growing number of buyers on the platform. According to Etsy, the number of active buyers went up by 3.4% to 97.3 million. This shows that Etsy is becoming a bigger market where sellers can make good money. In 2023, Etsy’s consolidated Gross Merchandise Sales (GMS) decreased slightly to $13.16 billion from $13.32 billion in 2022, with a 1.2% decrease. However, annual consolidated revenue notably increased, reaching $2.75 billion, marking a 7.1% YoY increase from $2.57 billion in 2022. Particularly noteworthy is the fourth quarter performance, where revenue marks a new record of $842.2 million, a 4.3% increase compared to Q4 2022, highlighting Etsy’s ongoing strength and resilience. In February 2024, Etsy received 474.1 million visits, according to the web traffic collected by Similarweb . This number has made Etsy the 4th player in the Marketplace and Shopping category, only after Amazon, eBay, and Walmart. Source: https://www.fool.com/ Despite this 'increase,' 2023 was not such a good year for the platform when you drill down into the numbers. While its revenue seems to have grown, actual sales on Etsy have stalled. On Etsy, the money from sales goes directly to the millions of sellers on the platform, not Etsy itself. Etsy makes its money by charging sellers fees for various services they use to list and sell their products. Here's the interesting part: Even though Etsy's revenue has increased from a very aggressive seller fee strategy to counter losses, the total amount of sales on the platform (called Gross Merchandise Sales or GMS) has dipped. This means sellers are making less money overall. This trend worried investors in 2023, and it's why Etsy took action. In December of that year, they announced they were laying off 11% of their staff to focus on initiatives that would help sellers grow their sales on the platform. Initiatives that we will look at throughout this post. Funnily enough, they do not seem to be helping one bit. Why We Choose Etsy for Closer Lives Emporium Fresh into our full-time travel adventure and with an eye on not depleting our savings too much, we started looking around for some serious ways to earn on the go. Etsy was by no means our only option, as we were already teaching English online when we decided to give it a try. That being said, we liked the idea of earning money without having to do much; it kind of seemed too good to be true! We were inspired by many hours of researching YouTubers and successful entrepreneurs who were sharing their Etsy success stories. Some were demonstrating hundreds of thousands of sales on POD items. With plenty of creative ideas as content creators on social media, it looked like an opportunity for us, too. If they could do it, why couldn't we? At the time, we were establishing this website, which was born from Closer Lives Poetry on Instagram, a community page that Jenn had founded. Closer Lives was initially intended to be a Creator Academy initially, to expand the concept beyond the confines of IG at the time. With very little experience in website building, establishing our POD range on Closer Lives did not seem like the best idea, given the fact that it would take some time to garner domain authority, and we wanted to start earning straight away. So familiar with the brand and prowess of Etsy, it seemed like the perfect spot to build. And so, Closer Lives Emporium was born. The Journey to 300 Products We started creating our range in Merida, Mexico (of all places). We had a super cute Airbnb in the middle of a quiet urban sector of the city. It was a good spot to relax and get creative, and once we got started, our range just exploded! There are a few platforms you can try for POD services, the main one being printify.com . We set up accounts with both but opted to use Printify more, as it felt a little more user-friendly, and it synchronized with Etsy pretty seamlessly. For those who may not know, POD companies usually have tie-ups with big players like Etsy and Shopify, whereby the products you create are uploaded directly to the respective selling platform. Any time a product sells, the order automatically generates in the POD platform, and aside from some customer service, the process is entirely automated from the point of order to the customer receiving the goods. There are some nuances and processes you can put in place, like manually authorizing orders, sending thank-you emails, and such, but even postal tracking is automated, so you don't have to. All this takes a little bit of work to set up and get right, but once you have it done, you can sit back and earn money in your sleep, as they say. We kind of lost track of how many items we were creating at one point; if anything, we were just having fun with it. We quickly made it to over 100 products, and before we knew it, we hit over 300 across 17 categories. Woah!!! Understanding the SEO: Product Descriptions, Alt Tags, Size Charts, etc. Mistakes Spell a Time-Consuming Disaster! One of the biggest challenges was marketing the products, which goes far beyond just making them and sticking them on your Etsy storefront. There are things like flat lays, descriptions, alt tags, getting the title right, terms and conditions, refund policies, privacy policies, size charts, fulfillment times, actual delivery times, etc. Say what now? We thought this was going to be easy! Such things are not exactly talked about when people share their glossy charts advertising thousands of sales. This was exactly where time started to become a factor. Creating a ton of designs, popping them onto a product template, and pressing 'publish' is honestly the easy part. Getting these items on the virtual shelf properly is another matter entirely. Especially if you don't know what you're doing and make some critical mistakes along the way. Let's give you an example. Alt tags. Yes, alt tags. You may have heard of them, and in the past year or so, they have grown into the conversation so much so that you can even see them given as an option for you in your Instagram posts. An alt tag is a hidden description for an image on a webpage, helping visually impaired people understand the image. It also provides backup text if the image fails to load, but perhaps most crucially, it improves search engine ranking . And search engine ranking is a biggie. Like the biggest, actually. Funnily enough, alt tags weren't a thing on Etsy. When we started in 2021, they weren't prevalent at all. So we did not make them. Just as we did not make size chart thumbnails for our items or fulfillment information graphics. A BIG mistake we had no clue we were making. Let us tell you that when you have 300 items and realize you need to update them all with critical things like size chart graphics, it is hours of work . Then Etsy comes along and hits you with alt tags. Then you realize you aren't making sales, potentially because of these issues. Then the panic sets in when you realize, on average, each of your items has at least 10 photos, which means potentially 3000 alt tags. Say what now? So hopefully we can paint the picture now! After all of our initial hype of getting things onto Etsy, we knew our shop was always going to struggle without some serious time being put into the background. SEO-effective product titles and descriptions were not something we did before uploading the item from Printify. They were just generic. We had to design a whole bunch of things, like our size charts and product flat lays. Then upload those and figure out how the hell to write a good alt tag, let alone 3000 of them. Weeks and months passed before we were finally able to get things done. Let us tell you, those weeks and months are measured in actual time spent , or at least it certainly feels like it looking back. The Importance of Branding So things were starting to move, and after the rough months at the beginning, we were starting to learn a lot and were making some serious progress on getting our listings up to scratch. We could see the difference it was making, too, picking up some sales here or there, and getting excited about the prospects. Our product wall was looking better by the day, and our products themselves were looking professional and organized. One of the key elements to this was our branding, something we took great care to curate right from the start. Again, we were very inexperienced with this kind of thing and quickly found out why people pay big bucks for logo designers and high-performance graphics. Just so you know, Canva is great and all, but it is very limiting when it comes to logos. We never did end up paying big bucks, but then again, with the offset against changing our logo several times and having issues with pixelation and poor quality, perhaps we should have done so in hindsight. The crux of the branding comes in with all of the 'peripheral' stuff that the big drop-shippers do not tell you about. Those fulfillment charts and delivery info charts are very important. A brand is more than just a flashy logo; it is in the details, the way you market your products, the follow-up emails, and the terms and conditions. These things can make or break a business and are often sidelined in the short-term pursuit of mega bucks. Fortunately, with our business experience, we did particularly well in this area, but again, that dreaded time count was adding up. Yet more hours, days, and weeks to get it spot on! The Etsy Ads Disaster So, at the point in our journey where we finally felt like our store was how we wanted it, in terms of all of the above, we were still struggling to hit consistent sales. We had gotten over the 20 mark, which had felt like quite a lot of work for not really that much. With all of the effort we had put into getting the descriptions, titles, and alt tags right, we were hoping for far more return than that. With our reach pretty low and our confidence in our products pretty high, we concluded that we should invest some cash into the store. Now, sure, time is money, so the months of work it had taken to get to this point should always be considered as an investment, but we are talking cold, hard bucks in the system. We were averaging about ten visitors a day to our store, and simple logic told us that this was never going to be enough to take off. Besides, Etsy is obsessed with pushing its advertising-to-sales potential at you, so we decided to bite. And wait for the sales to roll in. This is where our frustration with the platform started to kick in. Now, you might think that paying some money for a bigger slice of the pie might automatically boost your profits. But with Etsy, this is a big no-no. ⪢ Etsy Ads Offers Two Ways to Promote Your Products to a Wider Audience on Etsy and Beyond: ● Onsite Ads: These work on a cost-per-click (CPC) basis. You set a daily budget, and Etsy will display your ads in various locations throughout the Etsy platform, like search results or product pages. You only pay when someone clicks on your ad, not when they just see it. ● Offsite Ads: This is a commission-based advertising program. Etsy automatically enrolls all sellers and displays your product listings on other platforms like Google, Pinterest, or Instagram. You only pay a commission (12-15% of the sale price) if someone clicks on your ad and then makes a purchase within 30 days. Funnily enough, it seemed like every ad-based sale we were making was coming from 'off-site ads.' So we were losing 12-15% every time. Not to mention the taxes on top (which we will get into later). Now, the average margin on your items, especially if you want to remain competitive and soak up the delivery charge, might only be 20%. Take away Etsy ad fees, taxes, and Etsy listing fees, and yes, folks, you are losing money. Sadly for us, at least 80% of our sales were barely breaking even. Before we even factored in the time spent on creating the damn things. Etsy's cut was easily approaching 25-30% with offsite ads factored in, and without them, the chances of selling through onsite ads were zero. We quickly realized that Etsy was starting to demonstrate itself as a little bit of a scam. With the platform raking in billions, where on earth was the support for the sellers that made it? 25%? Mad. ⪢ Was There Even a Good Reach? In all fairness, the reach on Etsy ads did seem okay. We saw an uptick of around 100 visitors a day to our store at one point, although that cost us a cool $130 in a month before we cut it off. It just was not worth it with the offset against sales barely breaking even. A shortage of actual buyers on the platform? Or were our products just not good enough? An argument for the latter, although we had sold at least one across 30% of our range. Deep down, we just knew the exposure was not good enough. Etsy's Direction... Too Concerned with Updates and Apps With the amount of money Etsy was charging us for listings and ads, we were wondering if there was going to be some sort of major investment in the system to boost reach or something. Yes, we know that is wishful thinking, but at this point, we have put way too much work into it to simply give up. We turned the ads on and then off, then on again, desperately hoping they would spur the organic reach we craved. A few sales trickled in, we lost money, and we eventually decided to keep them off. In 2022, it felt like the money was going into constant updates and tweaks. A whole new app to replace one that was not broken, a slew of changes to product features and parameters (which meant yet another 300 changes), and then one of the most frustrating of all, an enforced delivery lead-time update, which led to another 300 changes. There were plenty of others besides, and we seemed to be spending far more time catering to the platform than sending out 'thank you for your custom' emails. Sales were few and far between, but the time demanded was off the charts. In the past two years (roughly April 2022 - April 2024), Etsy has implemented several changes to improve the platform for both sellers and buyers. There have been adjustments to fee structures, though, as ever with Etsy, the specifics are ridiculously complex. After major seller backlash campaigns in the past few years, Etsy has made efforts to improve search algorithms and introduce new features to help buyers discover unique products. This involved better filtering options or promoting (apparently) high-quality listings. There have also been updates to the off-site ads program, such as offering sellers more control over their ad placements and budgets. Honestly, it is all company bluster to keep us going and paying our fees. Sadly, hardly any of it has worked. Crazy Etsy Charges The crazy Etsy charges. The crazy Etsy statements. It is one of the worst parts of the platform. Even to this day, we still cannot make sense of the chaos. Etsy provides a monthly statement, and on it is a barrage of costs that no amount of terms and conditions can explain! For example, we sold a pair of green sneakers and a pair of brown sneakers. 2 items, that's it, that's all. On Etsy's statement—TWENTY separate charges. Yes, 20! Let's give you more of an idea: The sale of the two pairs of sneakers came to $74.08 (CAD) . Charges applied by Etsy (we have added both charges together, but they are all separately placed on your statement, for each item, just to confuse you): ● Bill for Click-Throughs: $2.65 ● VAT on Etsy Ads: $0.53 ● Listing Fee: $0.27 ● VAT Auto-Renew Sold: $0.10 ● Processing Fee: $3.21 ● VAT on Processing Fee: $1.28 ● Sales Tax Paid by Buyer: $9.70 ● Transaction Fee: $9.24 ● Regulatory Operating Fee: $0.36 ● VAT on Transaction: $1.84 TOTAL: $29.18 So, given that our profit margin on both pairs of sneakers is $36, that leaves us with $6. Raising prices is not an option, as we are trying to stay competitive with others in the market... given all of the work involved in launching the product, $6 is not a lot. And the more money thrown at advertising for no returns equals a loss, sadly. ⪢ Oh, and the Listing Fees... We were aware of the listing fees before joining; however, it is another expense that can seem to sneak up on you without you realizing it. Every item comes with an initial listing fee, which renews every 4 months and is also charged on each sale. While 27 cents might not seem like a lot, when you factor in 300 products, it starts to add up and eat into the margins. Time vs. Effort—Is It Worth It? Now, none of this is to say all is completely at a loss. From what we understand, for drop-shippers, Etsy is all about volume. If you can sell a thousand sneakers, that becomes a $6000 profit. But the offshoot is that you simply cannot reach volume without Etsy ads, and Etsy ads are unsustainable and unprofitable. It is all geared towards raking in money for the platform, leaving the sellers with nothing but years of hard work with little to show for it. It is not worth it in our opinion. Maybe a few years ago, in the early days of Etsy, it was, but in this day and age, it is a false economy. It all feels a little like working for a public company where you bust a gut for minimum wage while the fat cats at the top flood their paychecks with millions of dollars. And you can bet they aren't working nearly as hard. Etsy works on the same principle, and we decided we were no longer going to fall for it! Competition—How Tough Is It? The competition on Etsy can be quite tough, as we have already mentioned, but it also depends on several factors: ⪢ Saturation Certain niches on Etsy (like printed tees) are highly saturated, meaning many sellers are offering similar products. This can make it challenging for new shops to stand out, especially for popular items like clothing or travel accessories (like ours). ⪢ Search Ranking Etsy's search algorithm plays a big role in determining which shops appear first in search results. Understanding SEO principles and optimizing your listings with relevant keywords is crucial for getting your products seen, according to Etsy, but by no means guaranteed. In our experience, the big accounts gobble up about 90%, leaving the remaining 10% feeding off the scraps. Ok, we cannot back up those numbers, but it certainly felt like that in the 2 years we went at it. ⪢ Product Differentiation What makes your products unique? Do you offer a special design element, use high-quality materials, or cater to a specific niche within a broader category? Standing out from the crowd is essential for attracting customers. That is what the Etsy 'experts' tell you anyway. Thumbnails are crucial, as are titles, but that takes time and money (Canva Pro or flat-lay app subscriptions, for example). All while eating into the little-to-no profit margins you have. ⪢ Marketing & Branding Successful Etsy shops often invest in marketing their products beyond just the Etsy platform. This could involve social media promotion, influencer partnerships, or running targeted ads. Building a strong brand identity also helps you resonate with potential customers. Again, this all costs a lot of time and money and can be very draining. It is a hard slog, with absolutely no guarantees. Especially when you are fighting against millions of others. The Infamous Etsy 'Reserve' Debacle The Etsy "reserve" debacle refers to a policy change implemented in 2021 that caused significant frustration among many sellers. Here's a breakdown of what happened: ⪢ The Policy Etsy introduced a system where they could withhold a portion (usually 75%, yes 75%! ) of sellers' funds in a reserve account. This meant sellers wouldn't have immediate access to the full amount from their sales. ⪢ Reasons for the Reserve The purpose, according to Etsy, was to protect the platform and buyers from potential fraud. They would hold the reserve until specific criteria were met, such as the order being shipped with tracking or a certain timeframe passing (typically 45 days). ⪢ Sellers' Frustration Several aspects of the policy caused major problems for sellers, with the lack of transparency quite shocking. Many sellers felt Etsy wasn't clear about why their funds were being placed in reserve, making it difficult to address the issue. ⪢ Cash Flow Impact Holding a significant portion of funds could strain a seller's cash flow, especially for those who rely on Etsy income to purchase materials or cover other business expenses. ⪢ Impact on New Shops New shops (like us at the time), which are more susceptible to being flagged for reserve due to limited sales history, could find it challenging to gain momentum if their earnings are restricted. ⪢ Aftermath The policy received significant pushback from the seller community, with many voicing their concerns online and through petitions and boycotts. While Etsy has made adjustments to the policy since its initial implementation, the "reserve" debacle remains a point of contention for many sellers. This shambolic policy was not quite the final straw when it was first implemented, but coupled with the insane charges, constant changes to the platform, the awful ad program, and terrible reach, we were getting there. Poor Store Customization Another major source of frustration for us came with the lack of customization for our storefront, which, honestly, is pretty poor given the number of changes Etsy loves to implement practically anywhere else. For example, items sold always go to the number 1 spot in the feed, which means if you have a layout aesthetic, you are constantly reorganizing it. And the reorganization process sucks and is very time-consuming. The store banner is a nightmare, has poor rendering, and is a pain to size correctly. You can get additional layout options, but of course, you must pay monthly for the privilege. The product layouts cannot be customized, and it is very difficult to showcase your brand beyond the small profile picture. These are just a few frustrations; there are plenty more plastered all over the internet. Very disappointing for Etsy, given how much money it is extracting from its sellers. The Turning Point: We QUIT ETSY and Move to Closer Lives So what was the straw that broke the camel's back? Well, in all honesty, it was our website, THIS website, that did it. Up until mid-2023, our website had taken a bit of a backseat to Etsy, our travels, teaching English online, and YouTube. We had started it as a creator academy, abandoned that, and then started to blog a little. But with limited time and uncertainty as to how to monetize, it just was not a priority. After experiencing a dramatic rise and surpassing monetization on YouTube while in Jakarta in 2023, we knew that our website was an opportunity we could no longer avoid. We had blogged a little up until that point, but the design and usability were poor, and it was not bringing in any cash. We were nervous about throwing time at it, as we were concerned that it would be another Etsy situation. A whole lot of work for no payout. Well, we were very happy to be proved wrong on that front! After some serious research, again, that good old time , and some big blogs, we completely overhauled Closer Lives. It has been 6 months of major reconstruction, and we are now seeing tangible results: increased ad revenues, over ten thousand visitors a month, and even store sales. Our brand, our OWN money, and a GENUINE COMMUNITY that we could never replicate on Etsy. The decision was made. Time to go it alone! The Benefits of Building Your Site Building your website and online store offers several advantages compared to selling on platforms like Etsy; here are just a few reasons and things to consider: ⪢ Greater Control & Branding You have complete control over the design, layout, and branding of your online store. This allows you to create a unique shopping experience that reflects your brand identity and resonates with your target audience. On Etsy, your shop operates within a larger platform with a predetermined layout and branding elements. ⪢ Lower Fees While website building and hosting come with costs, you typically avoid the transaction fees and listing fees associated with marketplaces like Etsy. In the long run, this can lead to significant savings, especially for businesses with high sales volume. ⪢ Customer Data Ownership When you run your store, you collect customer data directly, allowing you to build targeted email marketing campaigns and gain valuable insights into your customer base. On Etsy, customer data belongs to the platform, limiting your marketing options. ⪢ Flexibility & Customization With your website, you have the freedom to customize the functionality of your online store. This could involve adding features like loyalty programs, subscription boxes, or personalized product recommendations, which might not be readily available on marketplaces. ⪢ Scalability As your business grows, your website can easily scale to accommodate increased traffic and product offerings. Scaling on marketplaces might involve additional fees or limitations depending on the platform's structure. ⪢ Here's a Caveat, Though Building and maintaining your website requires more effort and technical expertise compared to using a pre-built platform like Etsy. You'll need to consider factors like web hosting, domain name registration, website design, security measures, and ongoing maintenance. However, the long-term benefits of control, cost-efficiency, and brand ownership can be significant for businesses looking to establish a strong online presence! The Future of Closer Lives Emporium: What Have We Learned, and Where Do We Go From Here? This whole experience has been a massive learning curve for us, and as ever, hindsight will always demonstrate what could have been, what should not have been, and what could have been. If we could go back and do it all over again, would we? To be honest, as tempting as that might be, we wouldn't. We learned far too much through our own mistakes, and we appreciate those as much as we do our successes. We did sell on Etsy, we did make a little bit of cash, and we did come out of it with almost 300 products that are still very much alive and well right here on our site. The learning curve has been steep and challenging, but it has not deterred us from making a success of Closer Lives Emporium. That being said, it has also pushed us to develop our site as a whole, which in turn led to us pursuing one of our biggest passions—writing and blogging! Would that have still been a reality if we were pushing our Etsy store? I guess we will never know, but one thing is for sure: we are having the time of our lives developing this blog, and happiness genuinely is the key to success. The energy this blog continues to give us is the cornerstone of Closer Lives. That all being said, our store is very much operational here, and you are welcome to take a look! We hope this post has helped you in some way, and if you have any questions and want to pick our brains at all, feel free to get in touch! Please drop a comment or pop us an email; we are always on hand, and our advice is free. Helping and making a difference: that, to us, is a far better use of our time! Lifestyle Resources
- YouTube Travel Channel Tips: How to Grow, Stand Out & Stay Authentic
Hey, it is Jenn here! Recently, I’ve made some big behind-the-scenes changes on our YouTube channel, and it’s made a difference. I found myself wondering why my peers who started at around roughly the same time were so much further ahead than I was on the journey, aside from the obvious, of course, such as us not posting frequently... Think 2-month gaps here and there in-between videos and also staying based in a country for extended times, all while also teaching English , which of course can be advantageous—but that also depends on the country you choose to settle in and your content! These are my 6 TOP mistakes (there are more that we will get into in future posts) I found I was doing or NOT doing that were harming our YouTube channel, Jenn & Leon . If you have any other suggestions, pointers, or other YouTube channel tips to help others out, please drop them in the comments below so we can help one another learn and grow! In This Post... ● Start in the Capital ● Channel Description Tags ● Consistency is Key ● Post it Now ● Set the Story ● Triple Your Key Words ● Social Media Resources YouTube Travel Channel Tips The seeds of civilization are in every culture, but it is the city that brings them to fruition. 1. Start in the Capital START IN THE CAPITAL of the country you are visiting (it’s the heartbeat and often has a larger YouTube base of watchers with a higher population). This is something we didn’t do, as we aren’t big city people. Well, ok, we love a good coastal city, but we like more remote and rural areas like the mountains, jungles, remote islands, and smaller communities (which are great for living and downtime but not so great for the average travel channel and both getting and sharing great content). Starting in the capital or larger cities, then moving to more rural, smaller areas, will hopefully have viewers following along on your journey as you explore their country. 2. Channel Description Tags SEO like a PRO. Be mindful of your CHANNEL description tags—the main meta tags for your channel (mine was set to MEXICO and every city in Mexico that we visited, as that is where we started and stayed for 6 months). This seriously impacted the tags of the channel, especially since our channel was new, so the YouTube algorithm isn’t sure yet where to place the videos and merely has SEO to work with. When you optimize your channel tags, you have a much better chance of your videos being shown to the correct audience. So many people have commented and asked why we don’t have more subscribers and views, because the quality of the content is good. Which I happen to take as a compliment, especially as I now know WHY, ha! 3. Consistency is Key Consistent action creates consistent results. BE CONSISTENT!! This is truly the biggest factor, as with anything. Had I adhered to this, I can’t imagine where we’d be now! Sure, videos every Sunday and Wednesday are a great target, but make sure it’s realistic. Leon and I switched to traveling at a fast pace for this summer to do some research for YouTube stats and to see what an impact more frequent posting can have. Follow along on our journey to get more statistical information and business posts in the future. But try your best to stick to a realistic schedule that won’t leave you frazzled and at your wits' end by the end of the day or week! 4. Post it Now! Energetic Action Frequency. POST FREQUENTLY!! If you have the content, PUBLISH it, and PUBLISH it OFTEN ! Don’t do a ‘Jennifer’ and hold onto the videos for months due to inconsistency. As a big user of Instagram and other short-form platforms, I know YouTube operates differently. Each video is independent of one another, and as much as the time of day, most active user times data, etc., matter, YouTube is evergreen and will continue to show and push your videos with time. We have many videos that performed very slowly at the beginning, and sure enough, 8 months later, they rank better due to maturity and good SEO. So, I say get those videos out there fast and furious style, especially if you are looking to be monetized, because time matters. We lost a lot of our watch time-banked hours from older but high-performing videos (on Mexico, of course). This will help you to bank those much-needed watch time hours and hopefully gain you some more subscribers along the way as well. 5. Set the Story Storytelling is the most powerful way to put ideas into the world today. TELL A STORY WITH YOUR VIDEOS … like a mini movie… with hooks and humor or cliffhangers, etc… Honestly, this matters so much! YouTube is no different than a movie or novel; an epic storyline with appealing main characters is the GOLDEN TICKET (YES, we’ve been watching so much American Idol lately!) to attaining longer watch time on videos and also to gaining active, invested subscribers. 6. Triple Your Keywords Triple your LUCK. TRIPLE YOUR KEYWORDS! Make sure you are tripling your keywords. So I thought I HAD been doing that, but I hadn’t been doing it properly. I just thought it meant to use the phrase or word three times in general. This is not the case. EXAMPLE keyword: MARVELOUS MEXICO should be in your title, video description, and video description tags for your videos, and if you can do this with a few keywords or phrases on the same video, EVEN BETTER ! Do you want to see the world or become a full-time traveler? So much time, energy, and work go into a travel YouTube channel! I mean, so much time goes into travelling full-time, PERIOD, but with the added pressure of social media and filming and editing, it takes things to an entirely different level. Some people set out with the INTENTION of creating a business THROUGH travel, but others, like us, just truly want to see the world and figured we might as well share since we are doing it anyway. These factors will and should be a part of your decision-making when choosing what countries to visit first and when, the pace at which you travel, and how much time you are willing to invest in your ventures. Social Media Resources
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